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Contraceptive sponge re-introduced to more limited expectations.

By jeremyc | May 26, 2009

On the front of its Business Day section, the New York Times (5/23, B1, Singer) reported that “the Today Sponge, a spermicide-coated polyurethane barrier placed in the vagina to inhibit sperm,” was expected to be re-introduced by a new distributor over the weekend, “hoping to reclaim” its status as the “most popular form of over-the-counter birth control for women.” The sponge was expected to go on sale “at 6,500 CVS and Longs Drug Stores” this past weekend, and this “summer, it is scheduled to also go on sale at 6,700 Walgreens stores.” However, the president of the distributor, Mayer Laboratories, expects lower sales because it “can have a failure rate of more than 10 percent,” and “health experts who once thought the spermicide component inhibited sexually transmitted diseases now warn that the material may actually increase the risk of transmission.”

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